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Fast fashion has completely revolutionized the apparel industry, but not for the better. Behind every piece of clothing in a store, there is an industry stripping the Earth of its limited resources and exploiting the labor force that works in its garment factories. Tremendous waste characterizes this industry as it depletes healthy soil, contaminates fresh water sources, pollutes the air we breathe, defiles our oceans, destroys forests and damages eco-systems and the health of their biodiversity.
Sustainable fashion refers to a clothing supply chain that is ecologically and socially responsible. It aims to reorient the industry and consumers away from the fast fashion model and toward sustainable practices in sourcing, production, distribution, marketing, and consumption.
(credit: https://www.bycurated.com/)
Consumers have the power to change the trajectory of fast fashion. Here are a few important things you can do:
How To Swap For The Earth
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How To Sustainably Shop for Your Clothes
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How to Care for Your Clothes
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How to Create a Capsule Collection
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‘My Planet, My Closet’ is a project designed to create a dialogue around sustainable fashion and change the prevailing mindset around shopping. ‘My Planet, My Closet’ is a play on the typical fast fashion hauls circulating on social media — but with a twist.
EARTHDAY.ORG invites you to inspire others by sending us a video about your sustainable clothing that we will showcase across our platforms. Read below how to answer our collective call to action!
FASHION FOR THE EARTH AMBASSADORS
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